Jeff Kupietzky – Medium

Jeff Kupietzky

How AI is changing the Future of Email Marketing

When you overhear a conversation on AI (artificial intelligence) technology, it’s easy to assume that the people in the discussion are…

2 min readSep 5, 2021

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How AI is changing the Future of Email Marketing

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Jeff Kupietzky

Understanding the Differences Between Native and Display Ads

When you’re preparing your marketing mix, there’s so much to think about. Why? Because there’s a ton of new tools, strategies, and…

3 min readJul 19, 2021

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Jeff Kupietzky

Ad Serving Platforms: How to Choose the Right One

Publishers are busy. They’re preparing for the death of the third-party cookie, growing their subscriber bases, and consistently producing…

5 min readJun 1, 2021

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Ad Serving Platforms: How to Choose the Right One

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Jeff Kupietzky

Industry Insights: Leveraging Email to Grow Audiences and Revenue

“Apps come and go but that Gmail icon on the top left corner of your phone is forever.”

5 min readMay 25, 2021

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Industry Insights: Leveraging Email to Grow Audiences and Revenue

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Jeff Kupietzky

Cookie Deprecation: 3 Survival Tips for Advertisers

There’s a lot to be said about how publishers will be impacted by a cookieless world, but advertisers are in a similar boat: They’re also…

5 min readMay 25, 2021

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Cookie Deprecation: 3 Survival Tips for Advertisers

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Jeff Kupietzky

The Power of Newsletter Advertising

As third-party cookies are set to be a thing of the past, advertisers are looking for innovative ways like newsletter advertising to target…

5 min readMay 25, 2021

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The Power of Newsletter Advertising

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Jeff Kupietzky

The Ins and Outs of Newsreader Monetization

Millions of news stories are published every day. As The Atlantic reported, The Washington Post alone publishes an average of 1,200 stories…

6 min readMay 25, 2021

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The Ins and Outs of Newsreader Monetization

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Jeff Kupietzky

What Is Cross-Channel Personalization?

If there are two things that describe the modern digital marketing experience, it’s these: cross-channel personalization and multichannel…

5 min readMay 25, 2021

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What Is Cross-Channel Personalization?

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Jeff Kupietzky

How to Build Lifecycle Engagement Strategies

There comes a time in every digital publisher’s life when they have an important realization: It’s way more valuable to build deep…

5 min readMay 25, 2021

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How to Build Lifecycle Engagement Strategies

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Jeff Kupietzky

How to Attract and Keep Customer Attention

As business philosopher Jim Rohn once said, “One of the greatest gifts you can give to anyone is the gift of attention.”

5 min readMay 25, 2021

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How to Attract and Keep Customer Attention

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Jeff Kupietzky

Jeff Kupietzky

I help publishers and advertisers take back ownership of their audiences with first-party data, and send personalized automated multichannel messages.

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